FFS was born from the vision of Massimo Bottura and Lara Gilmore, proving that food has the power to create connections, rebuild communities, and spark change. From the first Refettorio in Milan to 12 projects worldwide, the nonprofit continues to transform surplus ingredients into nourishing meals and social inclusion into a movement. We've been part of this journey since the beginning, helping shape FFS’s narrative and bringing its mission to life across all digital channels. From social media strategy to partnerships and content direction, we ensure that every project, collaboration, and initiative speaks with a cohesive and impactful voice. Most recently, we joined forces with Francescana Family to celebrate 10 years of FFS and 30 years of Osteria Francescana, creating a campaign that highlighted the past, present, and future of the project—a milestone for both the organization and the movement it continues to inspire.
