ABOUT THE PROJECT
In September 2024, we shaped the storytelling and content production for UNSEEN, the standout campaign at Ermes Aurelia’s Cersaie exhibition. Through the lens of natural photographer and adventurer Andrea Pozzi, ceramics and photography merge—mirroring emotions, insights, and memories in a quiet, powerful dialogue. Four striking landscapes, captured in some of the world’s most remote locations, are paired with ceramic surfaces rich in texture and detail—a metaphor for distant places that echo evolving states of mind. To bring the campaign’s emotional depth to life, Andrea himself narrates the connection between each image and the ceramic textures they inspire, accompanied by evocative visuals of the landscapes behind them.
CLIENT
Gruppo Ceramiche Gresmalt S.P.A
SPECIAL THANKS TO
Andrea Giacobazzi, Andrea Pozzi, IKOS Design
